Let the OpenAI Ads Tests Begin; Why Everything Is Annoying Now
ChatGPT users will start seeing ads this week; is our entire economy structured around bothering consumers?; and the FTC’s investigation into media credibility groups continues.
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Global Disinformation Index
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Advertisers Are Misinformed About The Ad Industry’s Misinformation Problem
Between 2019 and 2021, two-thirds of advertisers bought ads on sites flagged for repeatedly publishing false or misleading content, a recent study found.
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IAB Gears Up For CCPA; Vodafone Ramps Up In-House Media Team
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Help Us, IAB Next up for the California Consumer Protection Act (CCPA): Gov. Gavin Newsom needs to sign the bill into law, and the attorney general needs to release practical guidelines. (Read AdExchanger’s coverage.) It’s all happening fast, and if you’re an ad tech […]