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»FunnyOrDie.com

For Turner Digital, Audience Buying Risk Outweighs Reward

Late last month, Time Warner’s Turner Broadcasting System unveiled the Turner Branded Entertainment group within its Turner Digital Ad Sales division. At the heart of it is an integrated marketing solutions partnership with Will Ferrell-backed comedy site FunnyOrDie.com. In a sign of how close Turner and FOD will be on this venture, TBS is bringing... Continue reading »
by David Kaplan // October 9th, 2012 //
»
 

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