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digital asset management

  • Hugo Loriot, Head of Data & Technology Integration at The Brandtech Group
    OPINION: Data-Driven Thinking

    Is Your Data Gen AI-Ready? Here Are 3 Steps For Shaking Up Your Data Strategy

    By Hugo Loriot, The Brandtech Group// April 9th, 2025

    Here are three areas that marketing technology professionals must handle successfully to get the most out of their AI applications.

    Tagged in:
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    • data governance
    • digital asset management
    • generative AI
    • google
    • Google ABCD
    • Google Agentspace
    • hugo loriot
    • Model Context Protocol
    • NotebookLM
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    • retrieval augmented generation
    • The Brandtech Group

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