• PROGRAMMATIC I/O //
  • Marketing Resource Directory //
  • Programmatic Power Players //
  • Membership
  • Log in
AdExchanger Homepage
  • Log in
  • COVID-19 Special Coverage
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events
    • PROGRAMMATIC I/O NY 2019
  • Podcasts
    • AdExchanger Talks
    • The Big Story
    • Social Distancing With Friends
  • About Us
  • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
  • Events
    • PROGRAMMATIC I/O NY
    • AdExchanger Awards
    • All Events
  • Podcast
    • Social Distancing With Friends
    • AdExchanger Talks
    • The Big Story
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»Denise Warren

Still Vexed By RTB Impact, NYTCo Tweaks Paywall And Video Strategies

The New York Times Co. CFO Jim Follo reiterated a point he's been making on earnings calls since last year, namely that "premium" digital advertising continues to be challenged by the rise of audience targeting and the infinite amount of digital inventory generated by social media. Read the release. During the Q1 earnings call, Mark... Continue reading »
by David Kaplan // April 25th, 2013 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Google Releases Results From Early Tests Of Cohort-Based Advertising
  • 5 Takeaways From The Final Day Of Programmatic IO Digital
  • Quibi Flames Out; Pinterest Pushes Diversity And Transparency
  • Tubular Labs Launches Deduped Audience Ratings For Video On Facebook And YouTube
  • Why Your Native Partner Should Have A Publisher Mindset
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us
© 2020 Access Intelligence, LLC - All Rights Reserved