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»Daryl Simm

Omnicom Q2: Fraud Slows Digital Growth, Fallout From ANA Report Looms

Advertisers’ concerns around viewability and fraud are slowing down spend on digital advertising, said Daryl Simm, chairman and CEO of Omnicom Media Group during the holding company’s Q2 2016 earnings call on Thursday morning. “While [advertisers] are continuing to grow their digital budgets, there is a tap at the brakes in that space as some... Continue reading »
by Alison Weissbrot // July 14th, 2016 //
»
 

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