CMO survey

What if all the privacy-safe, transparent, opt-in and consent-based digital advertising initiatives of the past few years turn out, a few years hence, to have been an entire waste of time? It’s not such a far-flung possibility. Privacy and consumer data solutions in the market have “hinged on the principles of notice and choice” for […]

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Searching For A Problem The Trump administration is “taking a look at” Google’s alleged practice of diminishing conservative news in search results after the president went on a Twitter tirade after seeing anecdotal reports from conservative media, according to The Washington Post. It would […]