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cleantap

IVT detection

CleanTap Says It Easily Fooled Programmatic Tech With Spoofed CTV Devices

BY Anthony Vargas// October 8th, 2025

CleanTap claims that 100% of the invalid traffic it spoofed was accepted into live auctions run by programmatic platforms and was successfully bid on by advertisers.
Tagged in:
- ad verification
- Adalytics
- Assembly Global
- cleantap
- CTV
- featured
- IP address
- ivt
- Jenna Martinez
- MRC
- spoofed devices
- user agent
- Wayne Blodwell
- Will Rand
CTV

CleanTap Filters Out ‘Sorta CTV’ Placements Before Buyers Can Bid On Them

BY Anthony Vargas// August 4th, 2025

CleanTap, an ad tech startup launched by the founder of Method Media Intelligence, wants to separate the wheat from the chaff in CTV by serving as a curation layer between DSPs and SSPs.
Tagged in:
- BidSwitch
- cleantap
- Colossus SSP
- CTV
- deal curation
- DOOH
- featured
- ivt
- Jenna Martinez
- Magnite
- method Media Intelligence
- Microsoft Advertising
- nexxen
- online video
- PMPs
- r/adops
- reddit
- Shailin Dar
- sorta CTV
- SSP
- Will Rand