OPINION: The Sell Sider
New York Media’s CRO Bets On Local Mag’s Broader Digital Play
When New York Media charted its digital strategy, it chose not to go local. Instead, the publisher of New York magazine created standalone blogging brands with national distribution around fashion (The Cut), culture (Vulture) and food (Grub Street). And it’s since added tech (Select All) and science (The Science Of Us) to the list of […]
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