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»asya takken

Your Custom Model Didn’t Work… Now What?

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Asya Takken, senior data scientist at Alliant. Data driven marketing is at its best when powered by predictive analytics. Many brands hum along on big platform machine learning algorithms, generating... Continue reading »
by AdExchanger // January 27th, 2021 //
»
 

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