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»advocates

Dynamic Signal’s Shift Into Employee Advocacy

Since Russ Fradin initiated Dynamic Signal following the $300 million acquisition of his previous startup, Adify by Cox Enterprises (which Cox has since shuttered), he has transitioned away from paid media and helps brands tap customers’ social media influence. The idea behind Dynamic Signal is to simplify the process by which passionate customers can advocate brands... Continue reading »
by Ericka Chickowski // January 21st, 2014 //
»

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