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MediaMath Looks For Improved Targeting In Akamai ADS Deal

Yesterday, MediaMath announced that it was the winner of the long-rumored Acerno auction as Akamai officially exited its experiment with the advertising business - also known as Akamai's Advertising Decision Solutions (ADS).  (Read the Akamai release.) Of course, as a content distribution network (CDN), Akamai remains a critical part of media. Terence Kawaja's LUMA Partners led... Continue reading »
by John Ebbert // January 25th, 2013 //
»
 

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