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ad tech acquisition

Nielsen Is Acquiring DoubleVerify For $2.15 Billion
agentic AI

AI Agents Are Giving Publishers A New Way To Monetize Their Data
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Magnite Doesn’t Want To Be A DSP. It Just Wants To Own The Decisioning Layer
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Paramount Skydance Insists The WBD Merger Will Be Good For The Media And Ad Industry
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Newton Research’s New Agentic Layer Can (Kinda) Predict The Future

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