Home AdExchanger Talks Social Distancing With Friends: DraftKings’ Jayne Peressini
PODCAST: AdExchanger Talks

Social Distancing With Friends: DraftKings’ Jayne Peressini

By

SHARE:

Jayne Peressini, senior director of growth marketing at DraftKings, quips that she’d been practicing social distancing for a long time before the coronavirus took over all our lives – she’s got two kids under the age of three at home.

Evenings are spent playing family games and binge watching “Tiger King” on Netflix with her wife, Maggie.

These days, Jayne is still keeping super busy at work, despite the fact that live sporting events have been canceled across the board. Egaming and daily fantasy sports are “going nuts,” she says.

There are lots of things you can bet on other than sports, from “Jeopardy!” on Sportsbook to … marble racing.

It’s a thing. Google it.

Also in this episode: Jayne explains how she’s keeping up morale on her team with Top Chef-themed lunch contests, group yoga and “fancy Fridays.” That’s why she’s wearing a tuxedo, P.S.

Must Read

Comic: No One To Play With
Privacy

Google Pulls The Plug On Topics, PAAPI And Other Major Privacy Sandbox APIs (As The CMA Says ‘Cheerio’)

Google’s aborted cookie crackdown ends with a quiet CMA sign-off and a sweeping phaseout of Privacy Sandbox technologies, from the Topics API to PAAPI.

Platforms

The Trade Desk’s Auction Evolutions Bring High Drama To The Prebid Summit

TTD shared new details about OpenAds features that let publishers see for themselves whether it’s running a fair auction. But tension between TTD and Prebid hung over the event.

Monopoly Man looks on at the DOJ vs. Google ad tech antitrust trial (comic).
antitrust

How Google Stands In The DOJ’s Ad Tech Antitrust Suit, According To Those Who Tracked The Trial

The remedies phase of the Google antitrust trial concluded last week. And after 11 days in the courtroom, there is a clearer sense of where Judge Leonie Brinkema is focused on, and how that might influence what remedies she put in place.

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters
Marketers

The Ad Context Protocol Aims To Make Sense Of Agentic Ad Demand

The AI advertising agents will need their own trade group eventually. For now though, a bunch of companies are forming the Ad Context Protocol, or AdCP.

Digital Out-Of-Home

OUTFRONT Is Using Agencies’ AI Enthusiasm To Spur Wider Programmatic OOH Adoption

The desire for a data-driven reinvention of OOH inspired OUTFRONT to create agentic AI tools for executing and measuring OOH campaigns and comparing OOH to other channels.

Publishers

Inside PubDesk, The Trade Desk’s New Dashboard That Shows What Buyers Actually Care About

A peek inside PubDesk, The Trade Desk’s new dashboard that gives sellers detailed info on how buyers value their inventory.

Popular

  1. Marketers

    The Ad Context Protocol Aims To Make Sense Of Agentic Ad Demand

    The AI advertising agents will need their own trade group eventually. For now though, a bunch of companies are forming the Ad Context Protocol, or AdCP.

  2. Platforms

    The Trade Desk’s Auction Evolutions Bring High Drama To The Prebid Summit

    TTD shared new details about OpenAds features that let publishers see for themselves whether it’s running a fair auction. But tension between TTD and Prebid hung over the event.

  3. AI

    7 Ad Tech Veterans Who Have Founded Their Own AI Startups

    As AI sweeps the tech landscape, new startups continue to emerge. Here are seven former ad tech execs’ thoughts on best AI practices and starting their own companies.

  4. Publishers

    Inside PubDesk, The Trade Desk’s New Dashboard That Shows What Buyers Actually Care About

    A peek inside PubDesk, The Trade Desk’s new dashboard that gives sellers detailed info on how buyers value their inventory.

  5. Digital Out-Of-Home

    OUTFRONT Is Using Agencies’ AI Enthusiasm To Spur Wider Programmatic OOH Adoption

    The desire for a data-driven reinvention of OOH inspired OUTFRONT to create agentic AI tools for executing and measuring OOH campaigns and comparing OOH to other channels.