POSSIBLE 2026: AdExchanger's Hot Takes
AdExchanger Senior Editors Alyssa Boyle and Anthony Vargas share their takeaways from three days chatting about agentic AI at POSSIBLE.
at Cannes
June 22-26, 2026
Jetée Albert Edouard, Cannes, France, Equativ Yacht
AdExchanger is heading to Cannes for a week of executive conversations, industry insight and on-the-ground coverage from the heart of the global advertising community.
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AdExchanger and Equativ are partnering to deliver high-impact content experiences spotlighting the executives, ideas and innovations shaping the future of marketing, media and digital advertising.
At the center is AdExchanger’s on-the-ground content studio, The Cannes Exchange: On Deck with AdExchanger, where editors will capture the conversations that matter most, in real time.
The Cannes Exchange
From the Croisette, our editorial team will produce:
- Executive Video Interviews
Conversations with top leaders across brands, agencies and platforms - Rapid-Response Conversations
Real-time reactions to the trends shaping Cannes - Daily Editorial Coverage & Insights
Curated reporting across AdExchanger’s platforms and newsletters - Social-First, Short-Form Content
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