• image/svg+xml:
  • Topics
    • Latest
    • Marketers
    • Agencies
    • Publishers
    • Technology
    • Platforms
    • Identity
    • Measurement
    • Data Privacy
    • Artificial Intelligence
    • CTV
    • Commerce
    • AdExplainer
    • Exclusive Report
    • Daily News Roundup
  • Opinion
    • All Columns
    • Data-Driven Thinking
    • On TV & Video
    • The Sell Sider
    • Content Studio
    • Comic
    • Contributor Guidelines
  • About Us
    • Advertise
    • Become an AdHero
    • Newsletter
    • AdExchanger Advisory Board
    • About Us
    • Contact Us
  • Events
    • Programmatic I/O New York
    • AdExchanger Awards
    • Webinars
    • All Events
    • Network Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
AdExchanger Homepage
  • Programmatic I/O New York
  • Become an AdHero
  • Subscribe
  • Sign In
AdExchanger Menu
  • Sign In

Topics

  • Latest
  • Marketers
  • Agencies
  • Publishers
  • Technology
  • Platforms
  • Identity
  • Measurement
  • Data Privacy
  • Artificial Intelligence
  • CTV
  • Commerce
  • AdExplainer
  • Exclusive Report
  • Daily News Roundup

Opinion

  • All Columns
  • Data-Driven Thinking
  • On TV & Video
  • The Sell Sider
  • Content Studio
  • Comic
  • Contributor Guidelines

Events & Awards

  • Programmatic I/O New York
  • AdExchanger Awards
  • Webinars
  • All Events
  • Network Events

Podcasts

  • AdExchanger Talks
  • The Big Story

Membership

  • Member Exclusives
  • Sign Up

About Us

  • Advertise
  • Become an AdHero
  • Newsletter
  • AdExchanger Advisory Board
  • About Us
  • Contact Us

CONNECT
ARCHIVE FOR:

US Women’s Open

  • Ally Financial and SuperAwesome built the Tee Time Speedrun experience inside Fortnite to promote Ally's sponsorship of the USGA and LGPA.
    Gaming

    Ally Tees Up A Fortnite Golf Experience To Promote Its Sponsorship Of Women’s Sports

    BY Anthony Vargas// June 27th, 2024

    Ally’s newest Fortnite game, “Tee Time Speedrun,” launched last week to promote its sponsorship of the USGA and LGPA. The game ties into Ally’s goal of reaching gender parity in its sports sponsorships.

    Tagged in:
    • ActivePlayer.io
    • Ally Financial
    • Beth Woodruff
    • DEI
    • Discord
    • Epic Games
    • facebook
    • fortnite
    • Gen Z
    • influencer marketing
    • instagram
    • LPGA
    • reddit
    • SuperAwesome
    • The Masters
    • TikTok
    • Twitch
    • US Open
    • US Women's Open
    • USGA
    • Verto Analytics
    • video games
    • youtube

Popular

  1. Monopoly Man looks on at the DOJ vs. Google ad tech antitrust trial (comic).
    Platforms

    PubMatic Is Suing Google For Monopolistic Behavior, The Second Such SSP Case

  2. Google antitrust trial

    Google’s Proposed Fix To Its Ad Tech Monopoly Is At Odds With The DOJ’s Remedies

  3. Platforms

    With GAM Going Direct To Buyers, SPO Is The New Normal

  4. Lance Armstrong
    funding

    Exclusive: Lance Armstrong’s VC Firm Invests In AI-Powered Health Care Ad Tech Startup BranchLab

  5. AI

    Pixability Introduces Agentic AI Audience Tools To Its YouTube Contextual Segments


Join the AdExchanger Community

Join Now
AdExchanger Homepage

Your trusted source for in-depth programmatic news, views, education and events.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and AI to commerce, CTV, measurement and mobile.

NEXT EVENT

Programmatic I/O New York

September 29-30, 2025
Marriott Marquis
New York, NY

Learn More


ABOUT ADEXCHANGER
  • About Us
  • Advertise
  • Contact Us
  • Events
  • Subscribe
  • RSS
  • Cookie Settings
  • Privacy & Terms
  • Accessibility
  • Diversity, Equity, Inclusion & Belonging
CONNECT

© 2025 Access Intelligence, LLC - All Rights Reserved