• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Industry Preview //
  • About Us //
  • Contact Us

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Resources
    • Resources
    • Newsletters
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»uBlock

Ad Blocking’s Old Guard Remains Strong, But Faces Growing Competition

Ad blocking is generally associated with early browser extensions like AdBlock and eyeo’s Adblock Plus (ABP), which both make their money through the Acceptable Ads whitelisting platform designed by ABP to monetize ad-block users. But the consumer market for ad blocking has branched into apps, mobile browsers and antivirus software all peddling ad blocking wrapped... Continue reading »
by James Hercher // July 28th, 2017 //
»

Get AdExchanger Newsletters
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • 4 Ways TikTok’s Ad Products Benefited From Competitors’ Mistakes
  • Facebook’s Tips For Success: Focus On The Creative, Let The Machines Do The Work
  • Microsoft Is Going To Pretend CCPA Is The Privacy Law Of The Land – Because There Isn’t One
  • Disney Plus Finally Strikes A Deal With Amazon Fire; Advertisers Are Buying More Ad Tech
  • How This Season’s Late Thanksgiving Impacts Retail Advertising
Ajax spinner
  • Privacy Policy //
  • Contact Us
© 2019 Access Intelligence, LLC - All Rights Reserved