While broadcaster ProSieben owns about a 30% share of the German TV market, it’s looking to expand its influence in new channels – using its investment arm, SevenVentures, to scout startups. “We look to invest into promising startups on the B2C side of the business, which is different than the investment we make into our […]
Former Turn head Bill Demas took the reins of Shopkick in June to “blitz scale” the company’s growth. More than 20 million consumers have downloaded the 7-year-old app, which rewards them for walking into stores, scanning items and buying products. Marketers use Shopkick to incentivize store visits and purchases. “In the commerce world, we were […]
Behold, the many ways to “clip” a coupon. Long-ingrained in the collective memory of many as the stuff of super-savers (and Sunday newspapers), a bevy of businesses and app developers are remaking the way a discount is served. Digital discounts – as an industry – are heating up. Most notably, digital-coupon company RetailMeNot is prepping […]
