More like Performance Min; Tick, Tock, Tick, Tock
PMax has joined Search as what Google dubs “the power pair.” Plus, TikTok usage and ad spend are still dropping.
Tagged in:
ARCHIVE FOR:
Sean Clayton
-
-
‘Until The Wheels Fall Off:’ How Buyers Are Rethinking Their Relationship With TikTok
For many advertisers and agencies, returning to TikTok this week felt a bit like remote working through a natural disaster: Business as usual, except not really.