Fighting RMN Fragmentation; TikTok’s Fate Hangs In The Balance
Two startups team up to help brands target TV viewers based on what – and where – they buy. Meanwhile, TikTok remains in will-they-won’t-they purgatory.
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Two startups team up to help brands target TV viewers based on what – and where – they buy. Meanwhile, TikTok remains in will-they-won’t-they purgatory.