Turning The Comment Section Into A Gold Mine
Publisher comment sections remain an untapped source of intent-based data, according to Kelly Andresen, who recently left USA Today to head up comment monetization platform OpenWeb’s direct sales efforts.
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Kelly Andresen Named USA TODAY’s President Of National Sales
Gannett’s current president of sales development, Kelly Andresen, has been promoted to president of USA TODAY, national sales. Andresen will assume her new role at the start of 2022. Andresen will lead Gannett’s national sales division, including the USA TODAY network, which encompasses the company’s inventory across its portfolio of local and national sites. She […]