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»keith grossman

Podcast: Inside Bloomberg's Nine-Figure Ad Business

Welcome to AdExchanger Talks, a podcast focused on data-driven marketing. Subscribe here. As global CRO at Bloomberg Media, Keith Grossman oversees a "business within a business" that reaches 62 million users and brings in nine figures of revenue annually. In the latest episode of AdExchanger Talks, Grossman describes his sales strategy for that business-focused audience, and... Continue reading »
by Zach Rodgers // April 28th, 2017 //
»

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