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Joanne Bradford

  • Demand Media Co-Founder Rosenblatt Is Out As CEO

    Demand Media co-founder Richard Rosenblatt is stepping from his roles as chairman and CEO of the content aggregator. Read the release. The company has worked for years to be perceived as a curator of “prime”, albeit utilitarian content instead of being perjoratively identified as a keyword-laden “content farm.” Rosenblatt’s departure suggests no immediate wholesale change […]

  • Demand Media's Bradford: RTB Helps, But Ad Revenues Mostly Driven By Social

    Demand Media’s Q2 earnings beat Wall St.’s expectations last week, as the content aggregator (don’t call them a “content farm,” okay?) and owner of eHow, Livestrong and Cracked posted its first, albeit slight, profit since issuing its IPO over a year ago. The company has attributed much of its growth to social media, something that traditional […]