Zefr’s New AI Chief Wants To Prove The Value Of ‘Truthiness’
AdExchanger caught up with Zefr’s new chief AI officer, Jon Morra, about his role and how digital media will adapt (or acquiesce) to AI tech.
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International Fact-Checking Network
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Programmatic Tech Is A Front For Psychological Warfare
Following Russia’s invasion of Ukraine, the ad tech industry took steps to freeze Russian-owned media companies out of the advertising ecosystem. But programmatic technology continues to be used by parties on both sides of the conflict as a platform to conduct psychological warfare.
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- Adverif.AI
- Alisha Rosen
- Amy Williams
- Brand Safety Institute
- David Murnick
- featured
- GeoEdge
- Good Loop
- Institute of Practitioners in Advertising
- International Fact-Checking Network
- MGID
- Odnoklassniki
- Or Levi
- Rob Blackie
- RT
- russia ukraine war
- Sergey Denisenko
- Signal
- Sputnik
- Telegram
- the trade desk
- VK