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»in-text advertising

Kontera CEO Shaham On Results, Company Strategy, In-Text Ad Exchanges And More

Yoav Shaham is CEO of Kontera, a pay-per-click ad network. AdExchanger.com: What trends are you seeing from your clients today? YS: We are seeing “classic branding” verticals adopting and investing in our category at a faster pace. This includes CPG, Automotive, Consumer Electronics, etc.  One of the stories unfolding for us this year is the... Continue reading »
by AdExchanger // July 8th, 2010 //
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