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Dan Kort

  • Programmatic

    To Reduce The Ad Tech Tax, Sovrn Expands Its SaaS Pricing Model

    BY Anthony Vargas// October 14th, 2024

    Sovrn is now offering its header bidding managed service, dubbed Ad Management, as self-serve software for a flat CPM fee.

    Tagged in:
    • ana
    • Dan Kort
    • Dictionary.com
    • featured
    • Google Ad Manager
    • header bidding optimization
    • header bidding wrapper
    • IXL Learning
    • Peter Cunha
    • Proper Media
    • publisher tech
    • Rosetta Stone
    • SaaS
    • sovrn
    • Sovrn Ad Management
    • take rates

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