Cognitiv Dives Deeper Into Contextual Advertising With Updated ContextGPT Tool
AI marketing company Cognitiv updated its contextual targeting tool, ContextGPT, to provide brands with more relevant and nuanced content.
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How AI Helps GroupM Take The Tedium Out Of Curation
The process of setting up curated private marketplaces for bespoke audiences and vetting what inventory gets included can be incredibly time-consuming for agency teams.