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»Bonobos

How CEO Micky Onvural Sees Retail And Reach Reshaping Bonobos' Marketing

The online clothing retailer Bonobos is at the center of upheaval in US retail and ecommerce. The company was acquired by Walmart last year for $310 million and has opened 58 brick-and-mortar stores in the past seven years. Bonobos also exemplified the direct-to-consumer category in September when former CMO Micky Onvural was promoted to CEO.... Continue reading »
by James Hercher // November 6th, 2018 //
»

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