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»Ad.com

Ad.com's Brody: There’s No Conflict Between ‘Premium’ And Programmatic

AOL’s display performance is in comeback mode, but growth is lopsided. The company’s Q3 earnings presented a clear demonstration of the strength of third party network, which includes the flagship ad unit Advertising.com, as revenues jumped 18 percent over the same period in 2011. At the same time, revenue from AOL’s owned & operated sites... Continue reading »
by David Kaplan // November 30th, 2012 //
»
 

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