“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Rotem Shaul, CEO at Primis. Since the coronavirus pandemic started, the online advertising ecosystem has experienced two major trends: higher traffic and lower budgets. More supply and less demand has forced many publishers to […]
“The Global Address” is a column written by members of the digital media community with an international perspective on the digital space. John Childs-Eddy is VP of Business Development at Australian direct response ad network, Funbox. As I sat at my desk the other day, I remarked to our lead analyst that after reading what […]
“The Global Address” is a column written by members of the digital media community with an international perspective on the digital space. John Childs-Eddy is VP of Business Development at Australian direct response ad network, Funbox. When AdExchanger.com first asked me to discuss the Australian market, my verbatim response was: “The thing about this market […]
“The Global Address” is a column written by members of the digital media community with an international perspective on the digital space. Paul Turner is Director of International Business Development at Invite Media, a demand-side platform. They say a week is a long time in politics – well it appears that the same could also […]
