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»L’Occitane

ContentSquare Raises A $42M Series B To Democratize Data Analytics For Ecomm Brands

Paris-based ecommerce analytics platform ContentSquare has raised a $42 million Series B round from a series of investors including US VC firm Canaan and Highland Europe. ContentSquare previously had raised $20 million, bringing it to a total of $62 million after this round. The company will use the financing to support research and development of… Continue reading »

by Kelly Liyakasa // January 29th, 2018 //
»
Retailers L’Occitane And Alice + Olivia Merge Marketing With The UX

Traditional web analytics tell advertisers if someone converted, but don’t always provide the context for why. A new breed of analytics solutions, such as ContentSquare and Qubit, hope to break free of these confines by combining data and machine learning to improve personalization. And retailers are among their earliest adopters. French beauty and skin care… Continue reading »

by Kelly Liyakasa // June 20th, 2017 //
»
 

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