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»Google Plus

Forrester to Brands: Don’t Ignore Google Plus

Google Plus is often compared unfavorably to Facebook when it comes to drawing up a social media advertising strategy. But a recent study by Forrester concludes that when compared to other social media outlets, notably Twitter, Google Plus promotes stronger brand engagement. Forrester tracked 284 profile pages of 50 top brands and more than 3... Continue reading »
by Chris Swanicke // April 1st, 2014 //
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