AdExchanger Wins Neal Award for 'Best Media Brand'
Top Industry Accolades Recognize Innovation, Service To Readers and Overall Editorial Excellence
NEW YORK, April 4, 2016 -- AdExchanger, an integrated media company devoted to the data-driven, digital marketing space, has been honored with the Jesse H. Neal Award for Best Media Brand – one of the highest distinctions in specialized journalism. This award is for overall excellence and is in recognition of AdExchanger's outstanding ability to work across a range of media, while maintaining high levels of editorial craftsmanship, journalistic enterprise and innovation.
AdExchanger was bestowed this prestigious honor because of its in-depth offerings to readers. The media company helps its audience understand marketing and advertising technology, the marketplace and data through its news, feature stories and illuminating thought leadership pieces from industry experts. It also brings readers and major players together at several conferences throughout the year across the United States.
"We are ecstatic to receive this tremendous recognition and could not have attained it without the leadership and perseverance of AdExchanger's Managing Editor Zach Rodgers," said John Ebbert, Publisher and Executive Editor of AdExchanger. "I congratulate our talented team, and thank our readers for empowering us to provide the tools for helping marketers and publishers deal with today's influx of data and technology."
"It is immensely gratifying to see the editorial team's hard work pay off and to receive this acknowledgement from the industry and our peers," said Mr. Rodgers upon receiving the Neal Award. "I want to thank Ryan Joe, Tilde Herrera, Kelly Liyakasa, Allison Schiff, Sarah Sluis, James Hercher, Nate Neal and Haley Howell for their dedication to AdExchanger and contribution to this win."
AdExchanger would like to acknowledge the three other finalists for Best Media Brand in the mid-tier category: Heavy Duty Trucking (Bobit Business Media), Tech and Learning (NewBay Media) and Supermarket News (Penton).
The Jesse H. Neal Awards, named after Jesse H. Neal, the first managing director of American Business Media, were created in 1955 to recognize editorial excellence in business-to-business media. It is considered the most important accolades in the field. Prior to this win, AdExchanger was recognized as a finalist in the Best News Coverage category for its reporting on ad blocking.
Founded in 2008, AdExchanger is an integrated media company – which includes publishing and events – devoted to the data-driven, digital marketing space. In addition, the company produces the leading conference in programmatic media,PROGRAMMATIC I/O; as well as Industry Preview, which provides an exclusive look at the year ahead in digital marketing technology; Omni.Digital, which addresses the challenges marketers face building seamless cross-channel brand experiences; and Clean Ads I/O, a conference focused on transparency in advertising.