ARCHIVE FOR:

Tal Chalozin

  • Setting The Record Straight On OTT

    “On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Tal Chalozin, co-founder and chief technology officer at Innovid. Ad buyers are fusing together traditional TV buying teams with digital buying teams to create video teams to address the explosiveness in over-the-top (OTT) advertising. […]

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  • What Will The Future Of OTT Look Like? A Lot Like TV’s

    “On TV And Video” is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Tal Chalozin, co-founder and chief technology officer at Innovid. For years, some in the digital media industry have heralded the “death of TV” as an event nothing short of inevitable. For them, the steady […]

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  • Looking Beyond Facebook For Video

    “On TV And Video” is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Tal Chalozin, co-founder and chief technology officer at Innovid. It’s no secret that Facebook has put a major focus on video as a key part of its strategy, with significant investments in 360, virtual […]

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