See Who Wins at The AdExchanger Awards Party September 29th!

🏆 The Finalists Are In — Let’s celebrate the best in digital advertising!

The wait is over — the finalists for the 2025 AdExchanger Awards are here! Join us on Sept. 29 for a night of recognition, revelry, and real connections. Network with industry leaders, celebrate the winners, and keep the party going after Day One of Programmatic I/O New York wraps.

Note: A separate ticket is required to attend the Programmatic I/O New York conference, September 29-30.

Categories

Agency, Consulting, & Publisher
- Best Programmatic Consulting Or Advisory Firm
  - DSPolitical: Strategic Programmatic Leadership Powering Electoral Victories
    DSPolitical
  - Programmatic Intelligence Sparks Record Growth for TruStone Financial
    Vision Media
- Best Use Of Data By An Agency
  - Solving Adland's Waste Crisis with Deeper AI
    Canvas Worldwide
  - Spanish Language Preference Model: Data-Driven, Culturally Competent Voter Engagement
    DSPolitical
  - Adtaxi's Data Mastery: Transforming Attribution Into Tangible Success for Furniture Retailer
    Adtaxi
  - Adswerve Builds Custom Meridian MMM to Deliver $100M in Revenue Potential for Alaska Airlines
    Adswerve
  - Good Apple's Proprietary Data Ecosystem: Media, Methodically
    Good Apple
- Best Use Of Technology By A Publisher or Media Seller
  - New GenAI ad targeting solution – BrandMatch from New York Times Advertising
    BrandMatch
  - DISH Connected: The Technology Powering Satellite TV's Programmatic Potential
    DISH Media
  - All Aboard for ROAS: How EssenceMediaCom and Wunderkind Powered Amtrak's Performance Surge
    Wunderkind
  - Minute Media & STN Video's Online Video Platform
    Minute Media
  - PubInsights - Valnet's internal data power house
    Valnet inc
- Best Use Of Technology By an Agency
  - Captiv8: The OS Unifying the Entire Creator Ecosystem
    CAPTIV8
  - Butler/Till is Rewriting the Rules of Brand Safety & Suitability with Scope3
    Scope3
  - Connecting Clicks to Cabins: How Windstar, MMGY, and Experian Delivered $20M in Attributed Cruise Bookings
    Experian
  - Deploy: Continuing the Revolution in Programmatic Planning and Buying for Electoral and Public Affairs Campaigns
    DSPolitical
  - Middlesex County NJ's Audio Campaign Uses AdsWizz Technology to Target and Engage Innovation Sector Leaders
    AdsWizz + Marketing Doctor

Campaigns
- Best Data-Driven TV Campaign
  - Rocking the Michigan Supreme Court with Engage Michigan, WKQ Media, and Basis Technologies
    Basis Technologies
  - Search Data-Powered Algorithm Drives New Customers for Shutterfly
    Rain the Growth Agency
  - The Home Depot's DIY Spring Surge: A Samsung Ads Interactive CTV Strategy
    Samsung Ads
  - Zales & DIRECTV: Revolutionizing CTV with WunderKIND Pause Ads for Measurable Sales
    Wunderkind
  - Creative CTV Formats Deliver Quality Travelers for VisitSavannah, TripleLift and Roku
    TripleLift
  - CKE Restaurants & PMG Transform Live Sports Advertising into a Measurable Growth Driver
    PMG
- Best Overall Use Of Programmatic In A Marketing Campaign
  - Air Transat Boosts Cyber Monday Flight Bookings With Equativ’s Display Countdown
    Equativ
  - Boiron’s Full-Funnel DSP Transformation with Xnurta: From Fragmented Journeys to Scalable Growth
    Xnurta
  - Curation Goes Premium with Butler/Till’s Dynamic Marketplace
    Audigent
  - Cutting Waste, Boosting Results: Butler/Till & SWYM Rewire Programmatic with AI-Powered Curation, Driving 35% Lift in KPI
    SWYM.ai
  - First-Ever Attention-to-Outcomes Workflow in The Trade Desk—Powered by Upwave and Adelaide—Drives Double-Digit Lift for iFIT
    Adelaide Metrics
  - From Test Market to Market Leader: How Jack's Boosted Sales with Yieldmo's Smart Ad Strategy
    Yieldmo
  - How Delve Deeper Fueled Record Fundraising with a Gen Z–Focused Media Strategy for Partners in Health
    Delve
  - OpenX, Attain, and OMD: A Breakthrough in Supply-Side Closed Loop Attribution
    OpenX
  - Programmatic Intelligence Sparks Record Growth for TruStone Financial
    Vision Media
  - Smadex Powers Exness: Deep Funnel Optimization Drives 60% CPAFTD Improvement and High-Value User Acquisition
    Smadex S.L.U
  - YouAppi's Programmatic Retargeting DSP wins 350% ROI for Murka With Precision Segmentation, Appi Templates & Post-IDFA Scale
    YouAppi Inc

Individual & Overall Awards
- Best Account Support
  - Basis Technologies – Strategy, Media and Data that Deliver Outcomes
    Basis Technologies
  - 3X faster launches, better performance, and 208K hours saved—Fluency helps Dealer.com scale local ads for 3,000+ clients
    Fluency
  - People Inc's Tech Account Support & Operations
    People Inc
  - Adsterra's Proactive Customer Care Model
    AD MARKET LIMITED
  - From service to strategy: Koddi redefines partnership in commerce media
    Koddi
- Leadership In Advertising
  - Bill Wise: Reinventing Ad Tech With Independence, Intelligence, and Innovation
    Mediaocean
  - Chloe Wix, Ad Tech Visionary & Liaison for Advertisers
    Spotify
  - James Rooke: Championing Innovation and Collaboration in Premium Video Advertising
    Comcast Advertising
  - Mark Jablonowski: Engineering a Smarter Future for Political Digital Advertising
    DSPolitical
  - Heather Carver, Freestar's CRO
    Freestar
- Making Media Better Award
  - Deploy: Building a More Transparent, Equitable Programmatic Ecosystem for Political Media
    DSPolitical
  - How Rain the Growth Agency & Spectrum Reach Used Transparent Data to Transform CTV Campaigns
    Spectrum Reach
  - San Diego Zoo Wildlife Alliance's CTV Thank You to First Responders: We Love LA
    The Shipyard, LLC
  - Creative Reimagined & Rewired: Aderize, Without the Weight, the Wait, or the Wasted Spend
    Aderize
- Rising Star - Leadership Under 40
  - David Nyurenberg- Intermedia
    Intermedia
  - Jonathan Cole, Tinuiti
    Tinuiti
  - Mateusz Jedrocha – Redefining the Future of Privacy-First Programmatic
    Adlook
  - Ann Tarasewicz, CEO of Axis
    Axis
  - Basis Technologies' Noor Naseer is on the Move, Making Marketers Smarter
    Basis Technologies

Technology & Service Providers
- AI Innovators
  - AI That Understands the Moment: GumGum's Mindset Graph™
    GumGum
  - Clinch’s COPILOT Reinvents Omnichannel Advertising with Agentic AI
    Clinch
  - Dstillery's Multimodal AI
    Dstillery
  - How MINT.ai Moves Advertising to Human-Led, Agent-Operated Efficiency
    MINT.ai
  - Jasper: The Agentic AI Platform Powering the Future of Marketing
    Jasper
  - Microsoft generative AI is transforming the nature of audience engagement
    Microsoft Advertising
  - Skai's Celeste AI
    Skai
  - SWYM: AI That Stops Wasted Spend Before It Starts
    SWYM.ai
  - Zefr's Responsible AI Guardrails: Powering Safe Generative AI for Global Brands
    Zefr
- Best Data Technology
  - Amperity Identity Resolution Agent: AI That Turns Fragmented Customer Data into Strategic Growth
    Amperity
  - Colgate-Palmolive's Global Data Transformation: A Story of Innovation at Scale
    Claravine
  - Dexerto Monetizes Contextual Ads and Audience Signal Data Smarter with ArcSpan AMS
    ArcSpan Technologies, Inc.
  - Dynamically Updating Audiences to Keep up With Changing Public Opinion
    INTRVL
  - From Insight to Impact: Nexxen's Flexible, Unified Advantage
    Nexxen
  - VideoAmp's Patented Clean Room
    VideoAmp
- Best Demand-Side Technology
  - IQM - The DSP Shaping Advertising in Highly-Regulated Spaces
    IQM
  - Yahoo DSP
    Yahoo DSP
  - Adform: The Best Global Omnichannel DSP - smarter, faster, and measurable outcomes
    Adform
  - Copay, powered by Doceree
    Doceree Inc
  - AdRoll's DSP Unifies Full-Funnel, Cross-Channel Campaigns
    AdRoll
  - From Insight to Impact: Nexxen's Flexible, Unified Advantage
    Nexxen
- Best Identity Technology
  - Optable's ID Switchboard: Powering Addressable Identity for Premium Audio Publishers with Triton Digital
    Optable
  - How Utiq Pioneered Authentic Privacy-First Addressability, in Partnership with IQ Digital and GroupM
    Utiq
  - Intent IQ's patented technology and IIQ ID: bridging the gap between publishers and advertisers for cookieless audiences
    Intent IQ
  - Blockgraph: Fueling the Future of Identity-Driven TV
    Blockgraph
- Best in Commerce Media
  - Monks & Orbit – Full-Funnel Strategy that Beat the Season
    MediaMonks B.V.
  - Horizon Commerce's Ninja Holiday Takeover
    Horizon Media
  - From Signal to Sale: Driving Incremental Growth Through Perion and Lowe’s Unified Commerce Media Strategy
    Perion
  - Rokt Reshapes the Transaction Moment™
    Rokt
  - Koddi delivers AI-powered growth for global commerce media networks
    Koddi
- Best Industry Startup
  - Advertible: Rendering Reimagined - Scaling Native Advertising for the Commerce-First Era
    Advertible Inc.
  - IRCODE
    IRCODE
  - Agentio: the first AI-powered ad platform for creator and influencer content, transforming digital advertising
    Agentio
  - Creative Reimagined & Rewired: Aderize, Without the Weight, the Wait, or the Wasted Spend
    Aderize
  - The Ad Singularity™ -- brought to you by AdHawk AI
    AdHawk AI
- Best Measurement or Analytics Capability
  - Adjust: End-to-End Measurement & AI-Powered Analytics Suite
    Adjust
  - Innovid: Redefining Real-Time, Omnichannel, Outcomes-Based Measurement
    Innovid
  - Digital Remedy's Outcome-Based Measurement Platform: From Insight to Action
    Digital Remedy
  - Game-Changing Measurement: How Attain Turned CTV into a Sales Engine for Mondelez
    Attain
  - Revolutionizing Advertising Measurement: The Power of InMarket's Unified Approach in an Era of Fragmentation
    InMarket
- Best Privacy Technology
  - How Utiq Pioneered Authentic Privacy-First Addressability, in Partnership with IQ Digital and GroupM
    Utiq
  - Seedtag: Leading Privacy-First Advertising Across Screens with Neuro-Contextual AI
    Seedtag
  - The Only Privacy Compliance Solution Purpose-Built For The Digital Industry and Companies That Use Consumer Data
    SafeGuard Privacy
  - Vault: Privacy-First Measurement for Linear and Streaming TV
    Vault
  - Responsible innovation with privacy-compliant solutions
    Swoop
- Best Sell-Side Focused Technology
  - DRAX: Disney's Real-Time Ad Exchange
    The Walt Disney Company
  - Index Marketplaces: Enabling Intelligence on the Supply Side to Power Smarter Programmatic
    Index Exchange
  - Pubcircle by Axis
    Axis
  - PubMatic: Powering Publisher Growth Through AI, Innovation, & Real Business Outcomes
    PubMatic
  - Transforming Publisher Revenue Through Intelligent Video Discovery
    Primis
  - Tripadvisor Ad Express & DanAds fuel 200% growth and plant 322K trees
    DanAds
- Most Innovative Use of CTV Technology
  - CTV's Contextual Standard: How IRIS.TV Consistently Outperforms Benchmarks Across the Ecosystem
    IRIS.TV
  - Dickies & Target Go Big in Texas with Spaceback's CTV Launchpad
    Spaceback
  - ElementalTV - The Complete CTV Monetization Stack
    ElementalTV
  - Kargo Combines Creative and Science on CTV for Unforgettable Ad Experiences
    Kargo
  - Lunazul - Now Streaming with a Twist of Lime.
    Olyzon
  - Madhive Launches AI Solution To Democratize Local Advertising
    Madhive
  - Magnite’s SpringServe Empowers Media Owners and Buyers to Unlock the Full Potential of Streaming Advertising
    Magnite
  - MNTN, The Hardest Working Software in Television™ Introduces Newest Innovation, MNTN Matched
    Lede
  - Premion: Leveling the Playing Field in CTV for Local and Regional Advertisers
    Premion
  - Sabio – Culture-Driven. Data-Powered. Creator-Led.
    Sabio
  - ViewLift – Trailblazer in CTV Innovation & Intelligent Streaming
    ViewLift
  - Simpli.fi’s Advanced CTV Technology Powers Measurable Growth and Performance in Legal Advertising
    Simpli.fi
  - Using AI and Real-Time Social Media Conversations to Build High-Intent CTV Audiences - Strategus + consumr.ai
    Strategus
  - Wurl's BrandDiscovery Powers Scene-level Emotions Targeting, Helping Advertisers Achieve Performance at Scale on Streaming TV
    Wurl

JUDGES

Matt Barash

Investor/Advisor
Jamie Barnard

CEO and Co-founder
Shasta Cafarelli

SVP, Media Investment

Tinuiti
Josh Chasin

Principal

KnotSimpler
Mohammad Chughtai

Global Head of Advanced TV

MiQ
Jeremy Gan

EVP, Advertising

DailyMail.com
Marc Guldimann

CEO

Adelaide
Eli Heath

SVP, Global Addressability

Lotame
Barry Lowenthal

President

Inuvo
Ian Meyers

Director of Enigneering

The Trade Desk
Brendan Norman

CEO & Co-founder

Classify
David Nyurenberg

SVP, Digital

InterMedia
Emily Palmer

Digital Media & AdTech Consultant

Emily Ad Woman
Nicole Perrin

EVP, Business Intelligence

Advertiser Perceptions
Morgan Pomish

SVP, Head of Innovation Experiences

Digitas
Emily Proctor

Executive Director, Data & Technology Solutions

OMD
Ruben Schreurs

CEO

Ebiquity
Brittany Slattery

Chief Marketing Officer

OpenAP
Hillary Slattery

Senior Director of Programmatic Product

IAB Tech Lab
Melinda Han Williams

Chief Data Scientist

Dstillery
Alessandro De Zanche

Founder

ADZ Strategies
Brian Chap

CEO

Tech Recipes
Lauren Williams

VP Publisher Development

33 Across
Rebecca Deng

Deng Digital

Contact

Should you have any questions about the categories, rules, or gala for the AdExchanger Awards, please contact:

events@adexchanger.com

🏆 The Finalists Are In — Let’s celebrate the best in digital advertising!

Categories

Agency, Consulting, & Publisher

DSPolitical: Strategic Programmatic Leadership Powering Electoral Victories

Programmatic Intelligence Sparks Record Growth for TruStone Financial

Solving Adland's Waste Crisis with Deeper AI

Spanish Language Preference Model: Data-Driven, Culturally Competent Voter Engagement

Adtaxi's Data Mastery: Transforming Attribution Into Tangible Success for Furniture Retailer

Adswerve Builds Custom Meridian MMM to Deliver $100M in Revenue Potential for Alaska Airlines

Good Apple's Proprietary Data Ecosystem: Media, Methodically

New GenAI ad targeting solution – BrandMatch from New York Times Advertising

DISH Connected: The Technology Powering Satellite TV's Programmatic Potential

All Aboard for ROAS: How EssenceMediaCom and Wunderkind Powered Amtrak's Performance Surge

Minute Media & STN Video's Online Video Platform

PubInsights - Valnet's internal data power house

Captiv8: The OS Unifying the Entire Creator Ecosystem

Butler/Till is Rewriting the Rules of Brand Safety & Suitability with Scope3

Connecting Clicks to Cabins: How Windstar, MMGY, and Experian Delivered $20M in Attributed Cruise Bookings

Deploy: Continuing the Revolution in Programmatic Planning and Buying for Electoral and Public Affairs Campaigns

Middlesex County NJ's Audio Campaign Uses AdsWizz Technology to Target and Engage Innovation Sector Leaders

Campaigns

Rocking the Michigan Supreme Court with Engage Michigan, WKQ Media, and Basis Technologies

Search Data-Powered Algorithm Drives New Customers for Shutterfly

The Home Depot's DIY Spring Surge: A Samsung Ads Interactive CTV Strategy

Zales & DIRECTV: Revolutionizing CTV with WunderKIND Pause Ads for Measurable Sales

Creative CTV Formats Deliver Quality Travelers for VisitSavannah, TripleLift and Roku

CKE Restaurants & PMG Transform Live Sports Advertising into a Measurable Growth Driver

Air Transat Boosts Cyber Monday Flight Bookings With Equativ’s Display Countdown

Boiron’s Full-Funnel DSP Transformation with Xnurta: From Fragmented Journeys to Scalable Growth

Curation Goes Premium with Butler/Till’s Dynamic Marketplace

Cutting Waste, Boosting Results: Butler/Till & SWYM Rewire Programmatic with AI-Powered Curation, Driving 35% Lift in KPI

First-Ever Attention-to-Outcomes Workflow in The Trade Desk—Powered by Upwave and Adelaide—Drives Double-Digit Lift for iFIT

From Test Market to Market Leader: How Jack's Boosted Sales with Yieldmo's Smart Ad Strategy

How Delve Deeper Fueled Record Fundraising with a Gen Z–Focused Media Strategy for Partners in Health

OpenX, Attain, and OMD: A Breakthrough in Supply-Side Closed Loop Attribution

Programmatic Intelligence Sparks Record Growth for TruStone Financial

Smadex Powers Exness: Deep Funnel Optimization Drives 60% CPAFTD Improvement and High-Value User Acquisition

YouAppi's Programmatic Retargeting DSP wins 350% ROI for Murka With Precision Segmentation, Appi Templates & Post-IDFA Scale

Individual & Overall Awards

Basis Technologies – Strategy, Media and Data that Deliver Outcomes

3X faster launches, better performance, and 208K hours saved—Fluency helps Dealer.com scale local ads for 3,000+ clients

People Inc's Tech Account Support & Operations

Adsterra's Proactive Customer Care Model

From service to strategy: Koddi redefines partnership in commerce media

Bill Wise: Reinventing Ad Tech With Independence, Intelligence, and Innovation

Chloe Wix, Ad Tech Visionary & Liaison for Advertisers

James Rooke: Championing Innovation and Collaboration in Premium Video Advertising

Mark Jablonowski: Engineering a Smarter Future for Political Digital Advertising

Heather Carver, Freestar's CRO

Deploy: Building a More Transparent, Equitable Programmatic Ecosystem for Political Media

How Rain the Growth Agency & Spectrum Reach Used Transparent Data to Transform CTV Campaigns

San Diego Zoo Wildlife Alliance's CTV Thank You to First Responders: We Love LA

Creative Reimagined & Rewired: Aderize, Without the Weight, the Wait, or the Wasted Spend

David Nyurenberg- Intermedia

Jonathan Cole, Tinuiti

Mateusz Jedrocha – Redefining the Future of Privacy-First Programmatic

Ann Tarasewicz, CEO of Axis

Basis Technologies' Noor Naseer is on the Move, Making Marketers Smarter

Technology & Service Providers

AI That Understands the Moment: GumGum's Mindset Graph™

Clinch’s COPILOT Reinvents Omnichannel Advertising with Agentic AI

Dstillery's Multimodal AI

How MINT.ai Moves Advertising to Human-Led, Agent-Operated Efficiency

Jasper: The Agentic AI Platform Powering the Future of Marketing

Microsoft generative AI is transforming the nature of audience engagement

Skai's Celeste AI

SWYM: AI That Stops Wasted Spend Before It Starts

Zefr's Responsible AI Guardrails: Powering Safe Generative AI for Global Brands

Amperity Identity Resolution Agent: AI That Turns Fragmented Customer Data into Strategic Growth

Colgate-Palmolive's Global Data Transformation: A Story of Innovation at Scale

Dexerto Monetizes Contextual Ads and Audience Signal Data Smarter with ArcSpan AMS

Dynamically Updating Audiences to Keep up With Changing Public Opinion

From Insight to Impact: Nexxen's Flexible, Unified Advantage

VideoAmp's Patented Clean Room

IQM - The DSP Shaping Advertising in Highly-Regulated Spaces

Yahoo DSP

Adform: The Best Global Omnichannel DSP - smarter, faster, and measurable outcomes

Copay, powered by Doceree

AdRoll's DSP Unifies Full-Funnel, Cross-Channel Campaigns

From Insight to Impact: Nexxen's Flexible, Unified Advantage