Brands Must Prepare For Advertising In A Cookie-Less World

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today‚Äôs column is written by Scott Tieman, global head of programmatic services at Accenture Interactive. The death of cookies is beginning to have real impacts for brands, publishers and everyone in between. Ultimately, it will … Continue reading Brands Must Prepare For Advertising In A Cookie-Less World