NEW YORK, May 4, 2017 -- This year’s silver and bronze Northeast regional Azbee Awards of Excellence were presented to Ryan Joe and Kelly Liyakasa of AdExchanger, an online publication devoted to the data-driven, digital marketing and advertising space. The Azbee Awards celebrate the highest quality writing and design in business-to-business, trade, association and professional publications.
“As a publication, we are thrilled for our staff members to be awarded these top honors,” said John Ebbert, Publisher and CEO of AdExchanger. “I congratulate Ryan and Kelly on their achievement, and value their tenacity for reporting on stories that reflect the true nature of the marketing technology and media space.”
AdExchanger’s Managing Editor Ryan Joe received the silver award for his work separating fact from fiction when it comes to artificial intelligence. Ms. Liyakasa, senior editor of AdExchanger, was bestowed this award for her work articulating the motives and implications of server-side ad insertion (SSAI). As more TV content is being consumed across platforms, SSAI is emerging as a key method for video publishers to mitigate ad blocking and boost video playback across devices.
AdExchanger readers include marketers, advertising agencies, publishers, data providers and technology companies. The company helps its audience understand the increasingly complicated marketing ecosystem through unrivaled news reporting and illuminating thought leadership from industry experts. It also brings readers and major players together at several conferences throughout the year across the United States.
“I am delighted that Ryan and Kelly have received this recognition for their great reporting work from the American Society for Business Publication Editors (ASBPE),” said Zach Rodgers, Executive Editor of AdExchanger. “They are both top notch, dedicated editors with detailed technical knowledge of their beats.”
The ASPE announced the winners at the Northeast Regional Azbee Awards Banquet May 4, 2017 in New York City. The awards honor all types of publications including magazines, newspapers, newsletters, websites and digital media. National winners will be announced on May 18 in St. Petersburg, Fla.
Founded in 2008, AdExchanger is an award-winning integrated media company – which includes publishing and three large industry events devoted to the data-driven, digital marketing space. The company produces Industry Preview, which provides an exclusive look at the year ahead in digital marketing technology, as well as two bi-coastal, leading conferences in programmatic media, known as PROGRAMMATIC I/O. For more information, visit www.adexchanger.com.