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	<title>Comments on: Ad Exchange Research: Comscore Makes The Case for Display Advertising</title>
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		<title>By: Business Empire Magazine - &#187; Display Advertising Sizes - Which Banner Ads Are Best For Your Website?</title>
		<link>http://www.adexchanger.com/research/advertisin-exchange-research-comscore-makes-the-case-for-display-advertising/#comment-48</link>
		<dc:creator>Business Empire Magazine - &#187; Display Advertising Sizes - Which Banner Ads Are Best For Your Website?</dc:creator>
		<pubDate>Mon, 02 Feb 2009 02:48:22 +0000</pubDate>
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		<description>[...] it performs better for the advertiser.  This unit is usually the highest paying on a CPM basis for display advertising exchanges and networks, but individual results can vary.  Google&#8217;s AdSense can fit up to [...]</description>
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