http://www.adexchanger.com/creative/surfs-up-risk-management-for-online-display-advertising/ Digital media optimization news and discussion website. Fri, 10 Feb 2012 23:33:42 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.adexchanger.com/creative/surfs-up-risk-management-for-online-display-advertising/#comment-3344 JR Mon, 09 Nov 2009 18:33:46 +0000 http://www.adexchanger.com/?p=10379#comment-3344 Good breakdown of the benefits to the different players in the value chain. Over time, I'd suspect that one, maybe two of these risk managers ends up becoming the standard. Everyone benefits from there being one trusted authority, but it will take time for any of these firms to gain separation from the rest. Good breakdown of the benefits to the different players in the value chain. Over time, I'd suspect that one, maybe two of these risk managers ends up becoming the standard. Everyone benefits from there being one trusted authority, but it will take time for any of these firms to gain separation from the rest.

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