http://www.adexchanger.com Data-driven advertising news and discussion website. Mon, 20 May 2013 16:47:04 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 http://www.adexchanger.com/online-advertising/what-yahoo-sees-in-tumblr-a-logged-in-cross-channel-audience/ http://www.adexchanger.com/online-advertising/what-yahoo-sees-in-tumblr-a-logged-in-cross-channel-audience/#comments Mon, 20 May 2013 15:29:13 +0000 Zach Rodgers http://www.adexchanger.com/?p=76559 http://www.adexchanger.com/online-advertising/what-yahoo-sees-in-tumblr-a-logged-in-cross-channel-audience/feed/ 0 http://www.adexchanger.com/online-advertising/affiliate-marketing-viglink/ http://www.adexchanger.com/online-advertising/affiliate-marketing-viglink/#comments Fri, 17 May 2013 04:05:58 +0000 John Ebbert http://www.adexchanger.com/?p=76446 http://www.adexchanger.com/online-advertising/affiliate-marketing-viglink/feed/ 0 http://www.adexchanger.com/online-advertising/for-priceline-tv-is-for-branding-programmatic-for-conversions/ http://www.adexchanger.com/online-advertising/for-priceline-tv-is-for-branding-programmatic-for-conversions/#comments Thu, 16 May 2013 04:12:12 +0000 David Kaplan http://www.adexchanger.com/?p=76395 http://www.adexchanger.com/online-advertising/for-priceline-tv-is-for-branding-programmatic-for-conversions/feed/ 0 http://www.adexchanger.com/online-advertising/ipgs-john-bell-sounds-off-ad-tech-complexity-unsustainable-procurement-is-killing-creativity/ http://www.adexchanger.com/online-advertising/ipgs-john-bell-sounds-off-ad-tech-complexity-unsustainable-procurement-is-killing-creativity/#comments Wed, 15 May 2013 18:32:18 +0000 David Kaplan http://www.adexchanger.com/?p=76350 http://www.adexchanger.com/online-advertising/ipgs-john-bell-sounds-off-ad-tech-complexity-unsustainable-procurement-is-killing-creativity/feed/ 1 http://www.adexchanger.com/online-advertising/how-online-retailer-indochino-does-attribution/ http://www.adexchanger.com/online-advertising/how-online-retailer-indochino-does-attribution/#comments Mon, 13 May 2013 18:39:57 +0000 Kimberly Maul http://www.adexchanger.com/?p=76231 http://www.adexchanger.com/online-advertising/how-online-retailer-indochino-does-attribution/feed/ 0 http://www.adexchanger.com/online-advertising/aols-barbell-strategy-shows-uneven-lift-for-display-dollars/ http://www.adexchanger.com/online-advertising/aols-barbell-strategy-shows-uneven-lift-for-display-dollars/#comments Wed, 08 May 2013 15:20:51 +0000 David Kaplan http://www.adexchanger.com/?p=75962 http://www.adexchanger.com/online-advertising/aols-barbell-strategy-shows-uneven-lift-for-display-dollars/feed/ 0 http://www.adexchanger.com/online-advertising/spotlight-on-brazil-rtb-gaining-ground-in-a-diverse-advertising-market/ http://www.adexchanger.com/online-advertising/spotlight-on-brazil-rtb-gaining-ground-in-a-diverse-advertising-market/#comments Thu, 02 May 2013 14:50:37 +0000 Kimberly Maul http://www.adexchanger.com/?p=75639 http://www.adexchanger.com/online-advertising/spotlight-on-brazil-rtb-gaining-ground-in-a-diverse-advertising-market/feed/ 0 http://www.adexchanger.com/online-advertising/at-aols-newfront-lines-between-tv-and-video-disappear/ http://www.adexchanger.com/online-advertising/at-aols-newfront-lines-between-tv-and-video-disappear/#comments Wed, 01 May 2013 04:05:31 +0000 David Kaplan http://www.adexchanger.com/?p=75539 http://www.adexchanger.com/online-advertising/at-aols-newfront-lines-between-tv-and-video-disappear/feed/ 0 http://www.adexchanger.com/online-advertising/self-serve-twitter-ads-no-longer-invite-only-now-open-to-all/ http://www.adexchanger.com/online-advertising/self-serve-twitter-ads-no-longer-invite-only-now-open-to-all/#comments Tue, 30 Apr 2013 17:18:11 +0000 David Kaplan http://www.adexchanger.com/?p=75468 http://www.adexchanger.com/online-advertising/self-serve-twitter-ads-no-longer-invite-only-now-open-to-all/feed/ 0 http://www.adexchanger.com/online-advertising/yahoos-de-castro-pledges-guarantees-to-buyers-who-shift-tv-budgets/ http://www.adexchanger.com/online-advertising/yahoos-de-castro-pledges-guarantees-to-buyers-who-shift-tv-budgets/#comments Tue, 30 Apr 2013 13:11:47 +0000 David Kaplan http://www.adexchanger.com/?p=75460 http://www.adexchanger.com/online-advertising/yahoos-de-castro-pledges-guarantees-to-buyers-who-shift-tv-budgets/feed/ 0