"Look, complexity is our friend. There's no doubt about it, because the more fragmented the market is and the more complex it is in terms of reaching the target audiences, it takes more very, very smart insightful people to accomplish that. That's a long-term trend, and it continues."
-John Wren, CEO of Omnicom Group, in remarks during the holding company's Q4 earnings call. (SeekingAlpha transcript) Despite concerns about digital investment, BMO analyst Dan Salmon noted the Annalect data unit tripled its headcount to 900 last year.
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