Yahoo! Repositions Right Media Exchange; Announces DSP Strategy

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Yahoo! Repositions Right Media Exchange; Announces DSP Strategy

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November 16, 2009 – 2:53 pm

Read the story by Abbey Klassen in AdAge: "Yahoo Rebrands Its Right Media Exchange as Premium".

More from Yahoo! VP/GM, Ad Platforms, Bill Wise on the Right Media blog here.

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November 16, 2009 – 2:53 pm

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